Sanjay Dey

Web Designer + UI+UX Designer

  • Advanced UX Research Methods: Ethnographic & Contextual Inquiry

    Advanced UX Research Methods: Ethnographic & Contextual Inquiry

    Are you truly understanding your users’ needs, or are you just guessing? In today’s digital world, making great user experiences is key to success. Ethnographic and contextual inquiry are two strong user experience research methods. They help you understand your users’ behaviors, needs, and what drives them. Using these advanced ux research methods, you can find important insights….

  • Designing for Cognitive Load: UX Strategies That Reduce Friction

    Designing for Cognitive Load: UX Strategies That Reduce Friction

    Did you know that nearly 70% of users leave a website or app because of bad design? This shows how vital effective user experience design is today. When a site or app is messy, hard to use, or confusing, users often leave and don’t come back. Creating a smooth user experience is key. By using UX strategies to make things easier,…

  • How a Good UX Can Dramatically Improve Your SEO Rankings

    How a Good UX Can Dramatically Improve Your SEO Rankings

    Have you ever wondered why some websites just seem to “click” with you the moment you land on them, while others push you away within seconds? This instant connection or disconnection is all about User Experience (UX). And here’s a little secret: this same UX is also what helps those websites climb the ranks in…

  • Mastering UX Audits: A Step-by-Step Guide to Enhancing User Experience

    Mastering UX Audits: A Step-by-Step Guide to Enhancing User Experience

    Ever find yourself on a website frantically clicking a button, only to realize it’s not working as expected? Or perhaps you’ve spent far too long searching for a simple piece of information on an app? These common frustrations highlight a crucial aspect that businesses can’t afford to overlook: user experience. A smooth, intuitive user experience…

  • UX Mistakes That Are Secretly Destroying Your Conversion Rates

    UX Mistakes That Are Secretly Destroying Your Conversion Rates

    You might not realize it, but small UX mistakes are quietly costing you customers every day. Research shows that 40% of visitors will abandon a website if it takes more than 3 seconds to load—and that’s just one example of how design decisions directly impact your bottom line. I’ve worked with businesses of all sizes,…

  • Design Thinking in Digital Products: A Practical Guide That Actually Works

    Design Thinking in Digital Products: A Practical Guide That Actually Works

    How often do you build digital products that miss the mark with users? You’re not alone. Most product teams struggle with the gap between what they think users need and what users actually want. Design thinking offers a structured approach to bridge this gap. Rather than relying on assumptions or internal debates, it provides a systematic…