Sanjay Dey

Web Designer + UI+UX Designer

Category: UX Design

How to Create UX Personas for Better Design Decisions

August 18, 2025

Designing without knowing your users is like shooting in the dark—UX personas turn on the lights. It’s key to understand your users to make design choices that meet their needs and expectations. Creating user-centered design solutions needs a deep understanding of the target audience. By making detailed user personas, designers get insights into user behavior,…
UX in Motion: When and How to Use Animation for Utility

August 12, 2025

A well-designed user experience animation can make a digital product stand out. It enhances user engagement and interaction. With the rise of complex interfaces, the role of ux animation has become increasingly vital. Modern users expect more than just static visuals. They anticipate a seamless and intuitive experience. This is where motion design comes into…
Microcopy That Converts: Using NLP & UX Writing Psychology

August 7, 2025

Ever wondered why some digital experiences feel intuitively right, while others are frustrating? The answer often lies in microcopy. It’s the small text that guides users through a product or service. Effective microcopy can change how users feel about a product. It can boost conversions and make users more engaged. By using microcopy techniques and…
Using Eye-Tracking and Heatmaps to Refine Your UX Decisions

August 5, 2025

Creating a smooth user experience is vital for digital products. To get this right, knowing how users interact with your product is essential. That’s where eye-tracking and heatmaps shine, giving deep insights into user behavior. Designers and developers can use these tools to make better UX decisions. Eye-tracking shows where users look, and heatmaps show…
How a Good UX Can Improve Your SEO Rankings

August 2, 2025

The relationship between user experience (UX) and SEO rankings has become increasingly important in today’s digital landscape. Search engines, particularly Google, now prioritize websites that not only contain relevant content but also provide exceptional user experiences. Understanding how UX and SEO rankings influence each other can be the difference between page one visibility and…
Designing for Zero State UX: Turning Nothing into Engagement

July 29, 2025

Did you know many user interactions start on empty or new interfaces? This zero state UX is a key moment in the user journey. It sets the tone for the whole experience. Good user experience design here can make a big difference, either engaging users or pushing them away. Zero state UX design aims to…
Advanced Accessibility Design: WCAG 2.2 Techniques for Complex UI

July 28, 2025

Did you know over a billion people worldwide live with some form of disability? This fact shows how key accessibility design is in making digital products for everyone. As digital interfaces grow more complex, following WCAG guidelines is essential. It ensures UI is open to all, including those with disabilities. WCAG 2.2 brings new ways…
The Science Behind UX Persuasion: Using Fogg Behavior Model in Design

July 25, 2025

Did you know a good user experience can boost sales by up to 200%? This big effect comes from using smart design tricks, like the Fogg Behavior Model. The Fogg Behavior Model, made by Dr. B.J. Fogg, is a big help in user experience design. It says for a user to act, they need to want to, be…
Task Flows vs User Flows: Optimizing for Real-Life Interaction

July 23, 2025

Are you making digital products that really connect with your users, or are you just making guesses? In the world of user experience design, it’s key to know how users interact with your product. Good ux design means understanding the difference between task flows and user flows. These two ideas are often mixed up or used the same…
Mastering UX Audits: A Step-by-Step Guide to Enhancing User Experience

July 8, 2025

Ever find yourself on a website frantically clicking a button, only to realize it’s not working as expected? Or perhaps you’ve spent far too long searching for a simple piece of information on an app? These common frustrations highlight a crucial aspect that businesses can’t afford to overlook: user experience. A smooth, intuitive user experience…